Von Arkel production of a 3D production film
Presentation of the first pair of glasses from the Von Arkel brand. Inspired through the expertise of master watchmakers, the glasses were made in the purest Swiss tradition of quality and reliability. The frames are made of titanium and are free from welding, without screws and the PVD process is used in coloration. The hinge is indestructible as it is friction regulated. Finally, the frames have Arklight lenses incorporated into them.
Within this context, a presentation film was produced by ADM for the launch of these glasses during the Slimo Trade Fair 2012 which took place in September.
Produce a video highlighting Swiss savoir-faire which originates from watchmaking within a refined and technological framework.